(Via Zerohedge)

The NFL – suffering from dismal ratings for last week’s opening game and Sunday Night Football, may be in for a serious decline in viewers this season if Dallas local TV ratings are any indicator – after the Cowboys registered their lowest local ratings since 2009.

the Dallas market is an important market for one of the most watched teams in the country. There is a reason the Cowboys are valued at over $4 billion dollars. They absolutely own Dallas Fort-Worth. Nothing else really matters.

The NFL does not want to see one of it’s most important market losing fans. It’s not a good look. It’s cause for concern. -Touchdownwire

That said, some have pointed out that the cowboys are “boring” now…

No one should be surprised. The Cowboys, while still a compelling aspect of the overall fabric of the NFL, have become a somewhat boring team, with a Salisbury-steak-and-lumpy-spuds offense that features two stars, a diminished offensive line, and a collection of No. 2 and No. 3 receivers. -Profootballtalk

Less viewers, more money

Despite a steady decline in viewership over the last three years, advertising revenues have continued to climb.

“Everyone loves to focus on the ratings, and everyone loves to focus on the NFL because it is the biggest ratings on television,” said Brian Rolapp, the league’s head of media. “But the reality is: Historically, the ratings of the NFL have always gone up, they’ve just never gone up in a straight line.”

(Full Article Here)

(Via Breitbart)

NFL fans are in overwhelming support of the NFL’s new anthem policy, according to a Yahoo! Sports/YouGov poll.
According to Yahoo! Sports, “When asked if they support or oppose the new policy, which states teams will be fined if players “do not stand and show respect for the flag and the [national] anthem,” 53 percent of self-described NFL viewers said they support the policy, with 32 percent opposing and 15 percent saying neither or no opinion.”

In terms of the racial breakdown of the poll, whites and Hispanics strongly supported the new rule. While the measure was found to be considerably less popular among blacks:

White: 52% support; 32% oppose
Black: 29% support; 48% oppose
Hispanic: 49% support; 19% oppose

When asked whether the NFL should have an anthem policy regarding player conduct, the numbers showed sharp divisions as well.

Full Article

(Via Deadline)

As emotional as NBC’s This Is Us was last night, it couldn’t lay a historical glove on the relentless drama of Super Bowl LII as the Philadelphia Eagles beat the skeptics and the New England Patriots to win their first Vince Lombardi Trophy.

Scoring a 41-33 victory over odds on favorite Tom Brady and crew, the City of Brotherly Love’s NFL franchise’s win on Sunday also halted the 2017 champion Patriots from claiming a sixth Super Bowl to match the Pittsburgh Steelers for the most wins ever.

However, for a league and broadcasters that have been pummeled with double digit ratings drops this season, the number that really matters right now is the 47.4/70 in metered market results that yesterday’s Super Bowl delivered – and that’s a mixed result.

Dipping by a slight 3% from the earliest numbers of last year’s Patriots’ 34-28 comeback over the Atlanta Falcons, the Eagles winning big game is the looking to be the sixth highest rated Super Bowl ever. With more streaming options than ever available to viewers this year, last night’s game is up 9% in metered market results from when the Patriots and the Eagles last clashed in Super Bowl XXXIX in 2005.

However, Sunday’s Super Bowl LII also saw a decline of 5% in metered market results from the last time NBC had the big game back on February 1, 2015 when the Patriots faced off against then champs the Seattle Seahawks. Overall, last night’s game peaked in the high stakes fourth quarter with 52.2/74.

All in all, Super Bowl LII is currently the lowest rated since Super Bowl XLIV in 2010 when the New Orleans Saints thrashed the Indianapolis Colts on CBS.

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